All terms > Qualified Lead
Qualified Lead
A type of lead (a prospect) that has been determined to be a potential fit for your organization. This lead meets a set of criteria agreed upon by the organization, and has a greater likelihood of conversion than other leads. Typically organizations use one or more of the following types of qualified leads: marketing qualified leads, sales qualified leads, and product qualified leads.
You may also want to take a look at lead scoring and lead qualification.
