The pipeline platform for commercial sales
Create one more opportunity per rep per month
Gradient Works gives B2B sales teams the tools they need to be sure sales reps are always focused on the best possible accounts, increasing outbound pipeline.
Account Research
Identify the highest potential accounts for outreach
Research and prioritize prospects so you can be sure your team is only working the highest potential accounts.
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Enrich and research prospect accounts with company data using AI
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Score and cluster accounts for hyper-targeted outreach
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Source new high-potential prospects similar to your best existing customers
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Provide sales reps with detailed account information to better customize messaging
Bookbuilder
Build better books for more efficient outreach
Territories and round robin are inefficient. Gradient Works Bookbuilder improves pipeline creation by dynamically assigning accounts to reps. Reps always know where to focus and get a fair shot at hitting quota.
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Target Books. Equip reps with small, focused books of business that only include the highest-potential prospects
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Distributions. Automatically distribute accounts to reps and keep books balanced
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Retrievals. Make sure reps actually work accounts with an automated use-it-or-lose-it process
Account Coverage
Help reps work accounts more effectively
With Account Coverage analytics, sales leaders see how reps are working accounts and covering their books.
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Get insight into how reps are working their accounts, including stats on activity and account coverage
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Enforce rules of engagement and hold reps accountable for working the right accounts completely
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Use data and dashboards for coaching so reps know how to outbound more effectively
Routing
Automatically distribute accounts with flexibility and speed
Replace your existing lead routing with Gradient Works Routing, a more flexible and modern approach to account assignment.
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Automate recurring account distributions, returns and retrievals (and do ad-hoc runs anytime)
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Improve data hygiene with powerful account matching
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Assign any type of Salesforce object to any user using any field
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Create routing rules for any signals like account score, inbound leads, intent, and product usage
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Trigger automated distributions on rep handoffs from BDRs to AEs, AEs to AMs, and more
“Gradient Works played a key role in overhauling every rep handoff throughout our customer lifecycle - including lead routing, opportunity assignment, and customer account assignment. It’s allowed all our client-facing teams to work that much more closely and efficiently together.”
“Gradient Works Assignment has quickly become an essential part of our sales and martech stack. We did an early pilot with Gradient Works and after using it for a few months, knew we would be able to replace our existing routing solution and haven’t looked back since.”
"Aside from the benefits of making sure the team is focused on the right accounts and ensuring we're not wasting quota capacity, the planner in me is excited to have actual reliable data I can use to do capacity planning in the future. We'll have a much more accurate view of supply and demand and how we can align the two, which will make scaling our revenue growth about 1000% simpler."
“We’ve been able to change the way we manage the flow of our entire sales process. Gradient Works has helped us increase our revenue velocity - optimizing who’s receiving what and reducing latency across our sales cycle.”
"With Gradient Works, we've been able to move to a much more dynamic account allocation model, and we're seeing improvement across the board. It's been truly transformative."
“We’ve automated our MQL distribution process with Gradient Works, which has been instrumental to scaling our sales organization for the next stage of our company’s growth.”
Customizable and flexible, so it fits your unique process
Gradient Works is built to be adaptable to your organization. You can be confident it will work for your team, regardless of what processes make your team unique.
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Scheduled, recurring and ad-hoc distributions and retrievals
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Target books built around your business goals
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Adjustable rep capacity and availability settings
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Customizable instrumentation of what it means to engage an account
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Integrations with all the tools your team already uses, like Salesloft, Outreach, Google, Microsoft, Slack and more
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Advanced Salesforce Flow capabilities for custom automations
Gradient Works software helps commercial sales teams increase pipeline by helping humans sell better.
Account selection
Account Research helps you identify, research and prioritize high-potential prospect accounts with AI.
Account assignment
Bookbuilder automates dynamic account assignment so reps always have a book of great accounts.
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Accountability
Account Coverage helps you hold reps accountable for working the right accounts in the right ways.
Curious about how Gradient Works works? Let's start with a custom demo.
